BEE points can mean so much to a business. BEE points means a good scorecard, which means more business, which means success. BEE Points could mean True Empowerment which could translate into developing an underprivileged school or helping a child eat for the day. BEE points could mean assisting a good business grow or training staff or creating employment opportunities.

Contact us and we will help you earn more BEE points.

Imagine watching your favourite team play rugby and at the end of the match, a panel of experts gather to decide which is the better team. They then award the World Cup trophy to the team they think is best.

It would be ridiculous.

Rugby is a game with rules. The rules are enforced by the referee. Each team, and coach work out strategies beforehand to find weaknesses in the other team to find a way to score points. Depending on the team, conditions and players your team will win the game by scoring the most points – be it via tries, conversions, penalties or drop goals. A game has a specific duration, rules, players and methods of scoring. To score points takes 5 or 10 minutes, or more and is earned by following the required strategies.

Now B-BBEE: B-BBEE has many more ways of scoring points, 7 elements and over 30 indicators, all of which contribute towards earning points. Companies appoint consultants like EconoBEE to prepare and coach them and when they are ready apply for a verification. The point (pun intended) is that BEE points are an excellent indication of transformation. Earning points is the only way to give every company a level playing field, which is later objectively compared to other companies, but importantly, consistent all round.

You don’t earn points by “giving your business” to someone else. You don’t earn points by doing “non-transformational” activities. The only way to earn lots of points is by contributing to social development, growing businesses, supporting good businesses, creating skills and then nurturing them and finally creating employment.

To earn points shows commitment to many aspects of society and the economy – that is why BEE is “broad-based”. It shows commitment to charitable institutions, to helping grow businesses, to training your staff, to improving employment equity, to finding ways of helping suitable business people get involved in ownership. While it may sound complicated, the rules for points even include involving women and disabled. To say that this is not true transformation is not true.

Many management experts have used the phrase: “If you can’t measure it, you can’t manage it”, and in the case of B-BBEE, this is very applicable. One company that achieves a level 3 can be fairly regarded as having a better B-BBEE score, and better credentials than a level 4.

The points do matter. Points are an excellent way to monitor and manage transformation. Visit our website and get little known tips & tricks to earn BEE points in a meaningful way, satisfy customers and grow your business.

11 November 2010, marked the date of our BEE Procurement & Enterprise Development conference in Johannesburg. We are presenting in Cape Town on 18 November 2010 and in Durban on 25 November 2010.

The Johannesburg event received an overwhelmingly positive review. If you missed the event why not contact us and we can present a custom course, in-house and tailored to your needs.

Bookings are still open for Cape Town and Durban.

Keith Levenstein, chatted to Tony Blewitt about Broad Based Black Economic Empowerment and fronting. The interview is available here.

About EconoBEE

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